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Sony BBC Earth returns with third edition of ‘Earth In Focus’

The contest empowers photographers as wordless storytellers.

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Mumbai: A picture is a poem without words as it captures moments in its purest form. Bringing in good news for all photography enthusiasts, Sony BBC launches the third edition of its much-awaited photography competition – ‘Earth In Focus’. Rooted in the belief that every photograph tells a compelling story, this year's theme, ‘Pride of India’, celebrates the rich tapestry of India's architecture, cultures, and people. The contest empowers photographers to embody the role of storytellers in a language that goes beyond words.

Earth In Focus invites photographers of all levels to participate and share their unique perspectives within the subcategories of wildlife, portraits, and monuments. Commencing on 21 August, the month-long competition will allow people to cast their vote for their favourite photos from amongst those submitted. The contest will be judged by Supreet Sahoo, an avid birdwatcher and an award-winning photographer with a specialty in tropical bird photography. The winners will be gratified with a SONY ZV-1F vlog camera along with getting a chance to be featured on the Sony BBC Earth channel. Additionally, the top 15 winners will receive an exclusive opportunity to learn from the industry stalwart - Sandeep Sahoo, further refining their craft and enhancing their storytelling skills.

The last edition of the contest centered around ‘Thrill of Life’ and received a phenomenal response for its sub-themes of landscape, adventure, and wildlife.

Sony AATH business operations head -and Sony Pictures Networks head - marketing & insights, English cluster Rohan Jain, “At Sony BBC Earth, we deeply recognise the transformative potential of visual storytelling. Our property Earth In Focus resonates with photography enthusiasts across the country. With our current theme ‘Pride of India’ we invite people to unveil the hidden gems of India's cultural mosaic along with creating an enduring narrative that will inspire, enlighten, and forge a sense of unity across the globe.”

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