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Goafest 2023 welcomes India Today Group Aaj Tak and Disney Star as ‘co-presenting’ sponsors

The Goafest organising committee is pleased to announce that India Today Group Aaj Tak and Disney Star have come on board as ‘co-presenting’ sponsors of Goafest 2023, South Asia’s apex industry event that celebrates milestones in the media and advertising industry.

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CNN-News18 hikes ad rates, promises enhanced experience for advertisers

Mumbai: After being number one on the viewership charts for the last 52 weeks, the country’s top english news channel CNN-News18 has decided to hike its advertising rates.   The revised rates will apply to all existing and prospective clients advertising on the channel.   This premium adjustment is...

Television TV Channels Sports
In the age of user-generated content, what's the role of creativity in advertising?

Mumbai: About now, advertisers are becoming aware that the consumer holds more sway over the brand’s promise than the marketers. The customer picks and chooses the brand he wants on a whole new set of criteria than traditional advertisers are prepared for. The digital native consumer would much...

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Storyboard18's launches ‘Share The Spotlight’

Mumbai: Storyboard18, Network18’s advertising and marketing platform, has launched its latest initiative, ‘Share The Spotlight’. This initiative aims at sharing compelling stories of women who continue to break barriers and set new precedents for other women marketers, entrepreneurs and...

Television TV Channels News Broadcasting
EaseMyTrip appoints Ashutosh Sharma as VP-marketing

Mumbai: Online travel company EaseMyTrip, has appointed Ashutosh Sharma as marketing vice president. Prior to this, he had been with Dentsu as senior director - digital marketing. Sharma made the announcement on LinkedIn. Previously, Sharma has worked with GroupM, Adobe, Microsoft, Maruti Suzuki,...

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